True Crew Recognition

CUSTOMER TARGETING & BRAND POSITIONING

This course provides beauty founders with the tools and insights required to conduct effective market research, identify target customers, and create marketing strategies that resonate with them. By the end of the course, you will have a strong understanding of your customers' needs and desires, which will allow you to create more authentic emotional connections.

Key Focus Areas

  1. Demographics

  2. Psychographics

  3. Ethnographics

  4. Purchasing Behaviors

  5. Customer Needs & Pain Points

  6. Brand Positioning

  7. Product Portfolio

  8. Distribution Strategy

  9. Competition

$95.00
One time
✓ Self-Paced Course