Nuggets of Wisdom Log in / Register for access Featured 100 Things You Need To Know To Succeed In The Beauty Industry THE LATEST Featured Founder Mode vs. Manager Mode Why Psychographics Are Crucial for Creating Effective Customer Personas for Indie Beauty Brands Problem: It takes a year to sell out of one production run of inventory 100 Things You Need To Know To Succeed In The Beauty Industry Cosmetics Claims Do's & Don'ts Choosing a Cosmetics Manufacturer 3 Mistakes Indie Beauty Brands Are Making Goal-Setting for Indie Beauty Founders 13 Ways (that cost nothing) to Get Eyeballs On Your Product Business 60+ Ways to increase your beauty brand’s awareness and visibility 10 ways to pivot your strategy 17 Ways to Promote Your Indie Beauty Brand Without Constant Discounting